After designing and building out the new Tribal Lands Assitance Center (TLAC) website, it became clear that they also needed a new logo. The goal was to create something that related to nature and Indigenous culture, without being too specific to any particular Tribe, as they work nationwide. The ring is inspired by the Medicine Wheel, which has been used by generations of various Native American tribes for health and healing, and the bird is a Northern Flicker, a request made by the client.
Tribal Lands Assistance Center
Logos + Branding